Discounts are a powerful marketing tool that you can use to achieve various goals. With discounts, you can create certain sales incentives for your shop visitors, thereby generating higher revenue. You can, for example, create seasonal or closing sales or promote slow selling products. For more ideas on how to use discounts, please refer to the Example Scenarios section below.
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You can manage discounts by navigating to Admin > Promotions > Discounts. By clicking on Add New, you create a new discount.
Discount Info
| 250px|Field | Description | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Name | Specifies the internal name of the discount. | ||||||||||||
| Discount Type | Specifies the entity to which the discount will be applied Options:
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Use Percentage | Determines whether to apply a percentage or a fixed value discount to the target. | ||||||||||||
| Discount Percentage/ Discount Amount | The discount value as a percentage or a fixed amount. | ||||||||||||
| Start Date | The date from which the discount is valid. | ||||||||||||
| End Date | The date when the discount expires. | ||||||||||||
| Requires Coupon Code | If this box is checked, a customer must supply a valid coupon code for the discount to be applied. | ||||||||||||
| Coupon Code | The discount coupon code. For more information about coupon codes, please refer to the description below this table. | ||||||||||||
| Discount Limitation | The discount limitation enables you to set a threshold for the application of the discount. You can specify the number of times the code can be used by your customers either globally or specifically (i.e. per customer), or you can allow unlimited usage of the code.
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| N times | The number of times the discount can be applied by your customers. |
Working with Coupon Codes
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You can add an unlimited number of requirements that have to be met before the discount will be applied.
| 250px|Discount Requirement | Description |
|---|---|
| Must be assigned to customer role | The discount will only be applied if the customer is assigned to a certain customer role. When this requirement is chosen, a dropdown list will appear beneath the requirement, where you can choose the corresponding customer role. To add multiple customer roles, you need to add a requirement for each of the customer roles you want to specify as a requirement for the discount. |
| Billing country is | The discount will only be applied if the customer has the specified billing country. When this requirement is chosen, a dropdown list will appear beneath the requirement, where you can choose the corresponding billing country. To add multiple billing countries, you need to add a requirement for each of the billing countries. |
| Shipping country is | The discount will only be applied if the customer has the specified shipping country. When this requirement is chosen, a dropdown list will appear beneath the requirement, where you can choose the corresponding shipping country. To add multiple shipping countries, you need to add a requirement for each of the shipping countries you want to specify as a requirement for the discount. |
| Customer has one of these products in the cart | The discount will only be applied if the customer has one of the specified products in his shopping cart. When choosing this requirement, you specify the products that belong to the requirement by entering a list of product identifiers separated by commas (e.g. 77, 123, 156) in the field that appears below. You can find a product ID on its edit page. You can also specify the comma-separated list of product identifiers with quantities ({Product ID}:{Quantity}, e.g. 77:1, 123:2, 156:3). Also, you can specify the comma-separated list of product identifiers with a quantity range ({Product ID}:{Min quantity}-{Max quantity}, e.g. 77:1-3, 123:2-5, 156:3-8). |
| Customer has all of these products in the cart | The discount will only be applied if the customer has all of the specified products in his shopping cart. When choosing this requirement, you specify the products that belong to the requirement by entering a list of product identifiers separated by commas (e.g. 77, 123, 156) in the field that appears below. You can find a product ID on its edit page. You can also specify the comma-separated list of product identifiers with quantities ({Product ID}:{Quantity}, e.g. 77:1, 123:2, 156:3). Also, you can specify the comma-separated list of product identifiers with a quantity range ({Product ID}:{Min quantity}-{Max quantity}, e.g. 77:1-3, 123:2-5, 156:3-8). |
| Customer had spent x amount | The discount Discount will be applied if customer has spent/purchased x.xx (Euros? Currency should be filled in here)amount. |
| Restricted to store | The discount will only be applied if the customer purchases products from the assigned store. When this requirement is chosen, a dropdown list will appear beneath the requirement, where you can choose the corresponding store. To add multiple stores, you need to add a requirement for each of the stores you want to specify as a requirement for the discount. |
| Customer has selected payment method | The discount will only be applied if the customer has chosen one of the specified payment methods. When this requirement is chosen, a dropdown list will appear beneath the requirement, where you can choose from multiple payment methods. |
| Customer has selected shipping option | The discount will only be applied if the customer has chosen one of the determined shipping options. When this requirement is chosen, a dropdown list will appear beneath the requirement, where you can choose from multiple shipping options. |
| Customer had previously purchased one of these products | The discount will only be applied if the customer had previously purchased one of the specified products. When choosing this requirement, you specify the products that belong to the requirement by entering a list of product identifiers separated by commas (e.g. 77, 123, 156) in the field that appears below. You can find a product's ID on its edit page. |
| Customer had previously purchased all of these products | The discount will only be applied if the customer had previously purchased all of the specified products. When choosing this requirement, you specify the products that belong to the requirement by entering a list of product identifiers separated by commas (e.g. 77, 123, 156) in the field that appears below. You can find a product's ID on its edit page. |
Usage History
In the tab usage history, you can see a list of all the orders to which the discount was applied.
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